Tetra Brik
Tetra Brik is a brand name for a carton package produced by the Swedish packaging company Tetra Pak. Its shape is cubic or cuboid, and it is available with or without various different caps. The Tetra Brik is the best-known and most sold package in the Tetra Pak packaging family, to the extent that Tetra Brik is sometimes mistaken for the brand name. The Tetra Brik comes in either chilled (Tetra Brik) or ambient (Tetra Brik Aseptic) package types.
Background
The Tetra Brik package was introduced in 1963, after a long process of development and built on the previous Tetra Classic tetrahedron package that laid the foundation for Tetra Pak. Despite the revolutionary character of the new retail system, by the end of the 1950s Ruben Rausing and the Tetra Pak management team realised that the Tetra Pak package portfolio needed to be supplemented by an additional rectangular model to continue to be competitive.[1] Large amounts were spent on development, and in 1963 the first Tetra Brik packaging machine was installed in Motala in central Sweden. Due to its effective use of space and materials and the increased efficiency in distribution and storage that resulted from the rectangular shape, the Tetra Brik soon became Tetra Pak's best seller in Sweden and internationally and paved the way for Tetra Pak's enormous success during the 1970s and onwards.[2]
Tetra Brik Aseptic
The Tetra Brik Aseptic came onto the market in 1969 and soon became Tetra Pak's flagship package.[3][4] Due to the aseptic technology, there was no longer a need for a cold chain, which made the package economical and suitable for warmer climates, something that greatly expanded potential markets.
Today
The Tetra Brik package family has since been extended and is currently composed of Tetra Brik and Tetra Brik Aseptic in the shapes Base, Square and Edge, ranging from volumes of 80 to 2000 ml and with a number of different caps.[5]
Tetra Brik has been distinguished as one of the 20th century's design icons. It featured in the 2004 Museum of Modern Art New York exhibition Humble Masterpieces and in the 2011 London Science Museum/Vitra Design Museum exhibition Hidden Heroes – The Genius of Everyday Things.[6][7][8] It is now part of the permanent collection at the MoMA in New York.[9]
See also
- Juice box
References
- ^ Leander, Lars, Tetra Pak. A Vision Becomes Reality. A company history with a difference, Lund: Tetra Pak International 1996 (ISBN 91-630-4789-6), pp. 113
- ^ Leander, Lars, Tetra Pak. A Vision Becomes Reality. A company history with a difference, Lund: Tetra Pak International 1996 (ISBN 91-630-4789-6), pp. 119
- ^ Leander, Lars, Tetra Pak. A Vision Becomes Reality. A company history with a difference, Lund: Tetra Pak International 1996 (ISBN 91-630-4789-6), pp. 147
- ^ Tetra Pak in Figures 2011 Archived 11 November 2011 at the Wayback Machine Tetrapak.com, retrieved 29 November 2011
- ^ Tetra Brik Tetrapak.com, retrieved 16 January 2012
- ^ Tetra Pak at MoMA ID Stories, retrieved 10 October 2012
- ^ Miraculous Mundane Objects: From Tetra Pak to Bubble Wrap The Telegraph, retrieved 28 November 2011
- ^ Hidden Heroes The Vitra Design Museum, retrieved 28 November 2011
- ^ Tetra Brik Museum of Modern Art, New York
Further reading
- Yam, K. L., "Encyclopedia of Packaging Technology", John Wiley & Sons, 2009, ISBN 978-0-470-08704-6
External links
- Tetra Pak's Homepage
- How cartons are made, [1]
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topics
- Active packaging
- Child-resistant packaging
- Contract packager
- Edible packaging
- Modified atmosphere/modified humidity packaging
- Overpackaging
- Package delivery
- Package pilferage
- Package testing
- Package theft
- Packaging engineering
- Resealable packaging
- Reusable packaging
- Reuse of bottles
- Shelf life
- Shelf-ready packaging
- Shelf-stable
- Sustainable packaging
- Tamper-evident
- Tamper resistance
- Wrap rage
packages
- Alternative wine closure
- Banana box
- Beer bottle
- Box wine
- Case-ready meat
- Coffee bag
- Cosmetic packaging
- Currency packaging
- Disposable food packaging
- Drink can
- Egg carton
- Evidence packaging
- Field ration
- Flour sack
- Foam food container
- Food packaging
- Fuel container
- Gas cylinder
- Glass milk bottle
- Growler
- Juicebox
- Low plastic water bottle
- Luxury packaging
- Milk bag
- Optical disc packaging
- Oyster pail
- Popcorn bag
- Pharmaceutical packaging
- Plastic milk container
- Purdue Improved Crop Storage bags
- Sand bag
- Seasonal packaging
- Self-heating food packaging
- Screw cap (wine)
- Single-serve coffee container
- Toothpaste pump dispenser
- Water bottle
- Wine bottle
- Aerosol spray
- Aluminium bottle
- Aluminum can
- Ampoule
- Antistatic bag
- Bag-in-box
- Bag
- Barrel
- Biodegradable bag
- Blister pack
- Boil-in-bag
- Bottle
- Box
- Bulk box
- Cage
- Case
- Carboy
- Carton
- Chub
- Clamshell
- Corrugated box design
- Crate
- Disposable cup
- Drum
- Endcap
- Envelope
- Euro container
- Flexible intermediate bulk container
- Flexi-bag
- Folding carton
- Glass bottle
- Gunny sack
- Inhaler
- Insulated shipping container
- Intermediate bulk container
- Jar
- Jerrycan
- Jug
- Keg
- Mesh bag
- Multilayered packaging
- Multi-pack
- Packet (container)
- Padded envelope
- Pail
- Paper bag
- Paper sack
- Plastic bag
- Plastic bottle
- Retort pouch
- Salvage drum
- Sachet
- Security bag
- Shipping container
- Shipping tube
- Skin pack
- Spray bottle
- Squround
- Stand-up pouch
- Steel and tin cans
- Tetra Brik
- Thermal bag
- Tub (container)
- Tube
- Unit load
- Vial
- Wooden box
and
components
- Adhesive
- Aluminium foil
- Bail handle
- Bioplastic
- Biodegradable plastic
- BoPET
- Bubble wrap
- Bung
- Cellophane
- Closure
- Coated paper
- Coating
- Coextrusion
- Corrugated fiberboard
- Corrugated plastic
- Cushioning
- Desiccant
- Double seam
- Flip-top
- Foam peanut
- Gel pack
- Glass
- Hot-melt adhesive
- Humidity indicator card
- Kraft paper
- Label
- Lid
- Linear low-density polyethylene
- Liquid packaging board
- Living hinge
- Low-density polyethylene
- Meat diaper
- Metallised film
- Modified atmosphere
- Molded pulp
- Nonwoven fabric
- Overwrap
- Oxygen scavenger
- Package handle
- Packaging gas
- Pallet
- Paper
- Paper pallet
- Paperboard
- Plastic-coated paper
- Plastic film
- Plastic pallet
- Plastic wrap
- Polyester
- Polyethylene
- Polypropylene
- Pressure-sensitive tape
- Pump dispenser
- Screw cap
- Screw cap (wine)
- Security printing
- Security tape
- Shock detector
- Shock and vibration data logger
- Shrink wrap
- Slip sheet
- Staple (fastener)
- Strapping
- Stretch wrap
- Susceptor
- Tamper-evident band
- Tear tape
- Temperature data logger
- Time temperature indicator
- Tinplate
- Velostat
- Aseptic processing
- Authentication
- Automatic identification and data capture
- Blow fill seal
- Blow molding
- Calendering
- Canning
- Coating
- Containerization
- Converting
- Corona treatment
- Curtain coating
- Die cutting
- Die forming (plastics)
- Electronic article surveillance
- Extrusion
- Extrusion coating
- Flame treatment
- Glass production
- Graphic design
- Hazard analysis and critical control points
- Hermetic seal
- Induction sealing
- Injection moulding
- Lamination
- Laser cutting
- Molding
- Package tracking
- Papermaking
- Plastic extrusion
- Plastic welding
- Printing
- Product development
- Production control
- Quality assurance
- Radio-frequency identification
- Roll slitting
- Shearing (manufacturing)
- Thermoforming
- Track and trace
- Ultrasonic welding
- Vacuum forming
- Vacuum packaging
- Verification and validation
- Barcode printer
- Barcode reader
- Bottling line
- Calender
- Can seamer
- Cap torque tester
- Cartoning machine
- Case sealer
- Check weigher
- Conveyor system
- Drum pump
- Extended core stretch wrapper
- Filler
- Heat gun
- Heat sealer
- Industrial robot
- Injection molding machine
- Label printer applicator
- Lineshaft roller conveyor
- Logistics automation
- Material-handling equipment
- Mechanical brake stretch wrapper
- Multihead weigher
- Orbital stretch wrapper
- Packaging machinery
- Pallet inverter
- Palletizer
- Rotary wheel blow molding systems
- Seed-counting machine
- Shrink tunnel
- Staple gun
- Tape dispenser
- Turntable stretch wrapper
- Vertical form fill sealing machine
post-use
- Biodegradation
- Closed-loop box reuse
- Environmental engineering
- Glass recycling
- Industrial ecology
- Life-cycle assessment
- Litter
- Packaging waste
- Paper recycling
- PET bottle recycling
- Plastic recycling
- Recycling
- Reusable packaging
- Reverse logistics
- Source reduction
- Sustainable packaging
- Waste management